Posted by Heather Maitland in
Audiences for artforms on 03 1st, 2005 |
Comments Off on Marketeum – Turning Interest into Action
Marketeum 05
Turning interest into action: reaching the potential visitor
Heather Maitland
Four out of ten people in the UK have visited a museum or gallery in the past 12 months whereas six out of ten have visited a cinema. But 53% of the people who had not been to a museum or gallery give reasons...