Visual Arts | Heather Maitland

Visual arts market...

Posted by Heather Maitland in Audiences for artforms on 10 1st, 2005 | Comments Off

Journal of Arts Marketing Issue 19 – October 2005 Visual Arts: tapping the potential Research published by Arts Council England (ACE) last year revealed that there is potential to more than double the market for original art. In Taste Buds: how to cultivate the art market (2004), Morris Hargreaves...

Museum marketing – objects or expe...

Posted by Heather Maitland in Audiences for artforms on 04 1st, 2005 | Comments Off

Marketeum 05 Objects or inspiration: should museums focus on marketing the collection or the experience? Heather Maitland Here’s how two local museums in the UK introduce themselves to potential visitors: “Grantham Museum interprets the archaeology and history of this market town and includes Sir...

about Heather

Heather Maitland is a leading provider of services to help cultural organisations engage with their audiences, visitors and participants.

Tag Cloud

arts education Arts Marketing audience audience data audience development audience research BAME BME box office box office data brand brand awareness branding brand loyalty brand relationship co-creation collaboration contemporary dance contemporary music contemporary theatre Copywriting corporate identity Cultural diversity cultural identity data capture differentiation emarketing evaluation gallery graphic identity logo marketing communications measuring engagement minority ethnic multicultural museum museum marketing partnership public engagement segmentation targeting target markets visitor research visual arts writing copy

WP Cumulus Flash tag cloud by Roy Tanck and Luke Morton requires Flash Player 9 or better.

Visual arts market...

Museum marketing – objects or expe...

Categories

Recent POsts

Tag Cloud